See how much you could save with Zunnich
Calculate your WhatsApp API costs with India's only 0% markup provider.
How much can I save with 0% markup WhatsApp API?
Businesses sending 50,000+ WhatsApp messages monthly can save ₹50,000-₹2,00,000 annually by choosing Zunnich's 0% markup over providers charging 10-20% markup. The calculator below shows exact savings based on your message volume.
See How Much You're Overpaying for WhatsApp
Most providers charge 10–20% on top of Meta's base rates. With Zunnich's 0% markup, every rupee saved goes straight back to your business.
* Note: 100% of base messaging charges go directly to Meta. Zunnich charges zero markup on top.
Marketing
Offers & promos (₹0.8631/msg)Utility
Updates & billing (₹0.1150/msg)Authentication
OTPs & login codes (₹0.1150/msg)Authentication
Overseas numbers (₹2.4971/msg)Cost Comparison
Monthly estimate · messaging costs only
* Markup % are estimated industry averages and may vary by plan/provider.
Net Savings
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How WhatsApp API Pricing Works
WhatsApp Business API pricing in India has two components:
- 1.Meta's Base Rate: This is what Meta (Facebook) charges for each message. Rates vary by message category and destination country.
- 2.Provider Markup: Business Solution Providers (BSPs) add their markup on top. This is where costs vary significantly between providers.
Message Categories (India Rates):
- Marketing Messages₹0.86/msg
- Utility Messages₹0.12/msg
- Authentication₹0.12/msg
Provider Markup Comparison
Here's how much each provider charges on top of Meta's base rates:
Annual Savings Example:
A business sending 100,000 marketing messages/month saves approximately ₹207,144/year with Zunnich vs WATI.
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